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Privacy Policy

Last updated November 25, 2025


This Privacy Notice for DropShadow Agency (“DropShadow Agency,” “we,” “us,” or “our”) describes how and why we might access, collect, store, use, and/or share (“process”) your personal information when you interact with us, including when you:

  • Visit our website at https://dropshadowagency.com or any website of ours that links to this Privacy Notice (collectively, the “Site”)
  • Inquire about or purchase our services, including web design, branding, consulting, and related digital services (the “Services”)
  • Subscribe to our newsletter, download resources, or engage with our content
  • Communicate with us via email, phone, contact forms, social media, or other channels
  • Engage with us in other related ways, including any sales, marketing, or events

Questions or concerns?
Reading this Privacy Notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Site or Services. If you still have any questions or concerns, please contact us at joey@dropshadowagency.com.


SUMMARY OF KEY POINTS

This summary provides key points from our Privacy Notice. For more details, please refer to the full text below.

What personal information do we process?
When you visit, use, or navigate our Site or Services, we may process personal information depending on how you interact with us, the choices you make, and the features you use (for example, your name, email address, phone number, and any information you submit through forms or during onboarding).

Do we process any sensitive personal information?
We do not intentionally seek to collect sensitive categories of data (such as health information or information about your race, religion, or sexual orientation). If you voluntarily provide such information (for example, in creative briefs or brand stories), we will process it only as necessary to provide the Services and in accordance with applicable law.

Do we collect information from third parties?
Yes. We may collect limited information from third parties such as analytics providers, advertising partners, payment processors, social media platforms, and publicly available sources.

How do we process your information?
We process your information to provide, improve, and administer our Services; to communicate with you; for security and fraud prevention; and to comply with law. We may also process your information for other purposes with your consent.

In what situations and with which types of parties do we share personal information?
We may share information with service providers (like hosting, analytics, email marketing, and payment processors), professional advisors, and in other specific situations described below (such as business transfers or legal obligations).

How do we keep your information safe?
We implement reasonable technical and organizational measures to protect your personal information. However, no electronic transmission or storage system can be guaranteed to be 100% secure.

What are your rights?
Depending on where you live, you may have rights to access, correct, delete, or restrict the processing of your personal information, and to opt out of certain types of processing (such as marketing communications).

How do you exercise your rights?
You can contact us at joey@dropshadowagency.com to exercise your privacy rights. We will consider and respond to your request in accordance with applicable laws.


TABLE OF CONTENTS

  1. WHAT INFORMATION DO WE COLLECT?
  2. HOW DO WE PROCESS YOUR INFORMATION?
  3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION?
  4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
  5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
  6. DO WE USE ARTIFICIAL INTELLIGENCE OR AUTOMATED TOOLS?
  7. HOW LONG DO WE KEEP YOUR INFORMATION?
  8. HOW DO WE KEEP YOUR INFORMATION SAFE?
  9. DO WE COLLECT INFORMATION FROM MINORS?
  10. WHAT ARE YOUR PRIVACY RIGHTS?
  11. CONTROLS FOR DO-NOT-TRACK FEATURES
  12. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
  13. DATA USAGE & SHARING
  14. DO WE MAKE UPDATES TO THIS NOTICE?
  15. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
  16. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

1. WHAT INFORMATION DO WE COLLECT?

Personal information you disclose to us

In Short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide when you:

  • Fill out a contact form on our Site
  • Request a proposal or quote
  • Book a call or consultation
  • Purchase Services from us
  • Subscribe to our newsletter or other marketing communications
  • Respond to surveys, questionnaires, or feedback requests
  • Provide content or assets for projects (copy, images, brand guidelines, logins, etc.)
  • Otherwise contact us

The personal information we collect may include:

  • Contact details: name, business name, job title, email address, phone number, mailing or billing address
  • Account details (if applicable): login credentials for any client portals we provide
  • Billing and payment information: payment instrument type, partial payment card details (processed by a third-party payment provider), billing address, and transaction history
  • Project information: information about your business, website, branding, marketing goals, target audience, and any other details you share so we can provide the Services
  • Communications: messages you send to us via email, contact forms, social media, or other channels

We do not require you to provide any legally defined “sensitive” information. If you choose to provide such information (for example, details about your beliefs, health, or background in your brand story), you do so voluntarily and we will only use it as necessary to deliver the Services you’ve requested.

Payment Data.
If you make purchases, we may collect data necessary to process your payment (such as payment card details) via a third-party payment processor (for example, Stripe, PayPal, or similar). We do not store your full payment card details on our servers. Please refer to the relevant payment provider’s privacy notice for more information on how they handle your data.

All personal information you provide must be true, complete, and accurate, and you must notify us of any changes.


Information automatically collected

In Short: Some information, such as your IP address and browser characteristics, is collected automatically when you visit our Site.

When you visit or interact with our Site, we automatically collect certain information about your device and usage. This information does not usually reveal your specific identity (such as your name), but may include:

  • IP address or proxy server
  • Browser type and version
  • Device type, operating system, and settings
  • Language preferences
  • Referring/exit pages and URLs
  • Pages viewed and links clicked
  • Date/time stamps and session duration
  • General location (country, region, or city level)

We use this information to:

  • Operate, secure, and maintain our Site
  • Monitor Site performance and detect errors
  • Analyze traffic and usage trends
  • Improve user experience and the effectiveness of our marketing

Like many businesses, we collect this information using cookies, pixels, log files, and similar tracking technologies.


Information collected from other sources

In Short: We may collect limited data from third parties.

To help us keep our records accurate and to provide relevant marketing, we may obtain information about you from:

  • Analytics providers (e.g., Google Analytics)
  • Advertising and social media platforms
  • Email marketing or CRM providers
  • Public databases and business directories
  • Other third-party service providers

This information may include:

  • Updated contact details and business information
  • Public social media profiles and URLs
  • Website or campaign analytics
  • Engagement metrics for our emails or ads

We combine this information with data we already hold to improve our Services, communications, and targeting.


2. HOW DO WE PROCESS YOUR INFORMATION?

In Short: We process your information to provide, improve, and administer our Services, communicate with you, ensure security, and comply with law.

We use your personal information for purposes such as:

  • Providing and managing the Services
    • Responding to inquiries and quote requests
    • Communicating about projects, timelines, and deliverables
    • Managing accounts or client portals (where applicable)
  • Customer support and communication
    • Responding to questions and support requests
    • Sending service-related messages (e.g., project updates, invoices, policy changes)
  • Marketing and business development
    • Sending you newsletters, resources, and promotions (if you opt in)
    • Tailoring content and ads to your interests (where permitted by law)
    • Requesting testimonials or case study participation
  • Site operations and improvements
    • Analyzing usage trends and user behavior
    • Testing new features and improving usability
    • Measuring the effectiveness of campaigns and content
  • Security and fraud prevention
    • Monitoring for suspicious activity
    • Detecting and preventing unauthorized access or misuse
  • Legal and compliance
    • Complying with applicable laws and regulations
    • Responding to lawful requests from authorities
    • Enforcing our agreements and protecting our rights

We may also process your information for other purposes with your consent or as otherwise permitted by law.


3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION?

In Short: We only process your personal information when we have a valid legal basis.

If you are located in a jurisdiction that requires a legal basis (such as the European Economic Area, the UK, or certain Canadian provinces), we rely on one or more of the following:

  • Consent: When you have given us permission to use your personal information for a specific purpose (e.g., subscribing to our newsletter).
  • Contractual necessity: When processing is necessary to perform a contract with you or to take steps at your request before entering into such a contract (e.g., providing proposals, delivering Services).
  • Legitimate interests: When processing is reasonably necessary for our legitimate business interests and does not override your rights (e.g., Site analytics, improving Services, limited direct marketing).
  • Legal obligation: When we need to comply with applicable laws, regulations, or legal processes.

You may withdraw your consent at any time where consent is the legal basis for processing, by contacting us or using the opt-out mechanisms described below.


4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

In Short: We share information only when needed to run our business, provide the Services, comply with law, or with your consent.

We may share your personal information with:

  • Service providers and vendors
    • Website hosting and maintenance
    • Email marketing and CRM tools
    • Analytics providers
    • Payment processors and invoicing systems
    • Project management and collaboration tools
    • Cloud storage providers

These third parties act on our behalf and are only permitted to use your information as instructed by us.

  • Professional advisors
    • Lawyers, accountants, auditors, or other advisors, as necessary for compliance and legitimate business purposes.
  • Business transfers
    • In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business.
  • Legal requirements and protection of rights
    • When we believe disclosure is necessary to comply with law, protect our rights, or protect you or others from harm.

We do not sell your personal information for money. We also do not share your personal information with third parties for their own independent marketing purposes without your consent.


5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

In Short: Yes. We use cookies and similar technologies to run our Site and better understand how it is used.

We may use:

  • Essential cookies to enable core Site functionality (e.g., security, page navigation).
  • Analytics cookies to understand Site usage and improve performance.
  • Functional cookies to remember preferences and enhance user experience.
  • Advertising or remarketing cookies (where applicable) to show relevant ads based on your interests.

You can usually control cookies through your browser settings and, in some regions, via consent banners or cookie preference tools. Note that disabling certain cookies may affect Site functionality.


6. DO WE USE ARTIFICIAL INTELLIGENCE OR AUTOMATED TOOLS?

In Short: We may use AI-powered or automated tools to assist in delivering our Services, but we do not currently offer standalone AI products to our clients.

Examples may include:

  • Drafting or editing copy and content using AI-assisted tools
  • Generating ideas, outlines, or mockups
  • Analyzing anonymized performance data to improve Services

When we use such tools, we:

  • Limit the personal information shared to what is necessary for the task
  • Use reputable providers that agree to protect the information they receive
  • Handle personal information in line with this Privacy Notice and applicable laws

If you prefer that certain content or information not be used with AI-assisted tools, please let us know when you engage our Services.


7. HOW LONG DO WE KEEP YOUR INFORMATION?

In Short: We keep your information only as long as needed for the purposes described in this Privacy Notice, unless a longer period is required by law.

We keep personal information for:

  • The duration of our business relationship with you
  • A reasonable period afterward to maintain records, resolve disputes, and comply with legal obligations

When we no longer have a legitimate business need to process your personal information, we will delete or anonymize it, or, if deletion is not possible (for example, in backup archives), we will securely store and isolate it until deletion is possible.


8. HOW DO WE KEEP YOUR INFORMATION SAFE?

In Short: We use reasonable technical and organizational safeguards to protect your information.

These measures may include:

  • Secure hosting and encrypted connections (HTTPS) where applicable
  • Access controls and authentication measures
  • Regular updates and maintenance of systems and software
  • Limiting access to personal information to authorized personnel and service providers

However, no method of transmission over the Internet or method of electronic storage is entirely secure. We cannot guarantee absolute security, and you use the Site and Services at your own risk.


9. DO WE COLLECT INFORMATION FROM MINORS?

In Short: Our Site and Services are not directed to children under 18 years of age.

We do not knowingly collect or solicit data from, or market to, children under 18. By using the Site or Services, you represent that you are at least 18 or are the parent/guardian of a minor using the Site with your consent.

If we learn that we have collected personal information from a child under 18 without appropriate consent, we will take reasonable steps to delete it. If you believe we may have information from or about a child under 18, please contact us at joey@dropshadowagency.com.


10. WHAT ARE YOUR PRIVACY RIGHTS?

In Short: Depending on where you live, you may have rights to access, correct, delete, or limit the use of your personal information.

These rights may include (subject to applicable law):

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request that we correct inaccurate or incomplete information.
  • Deletion: Request that we delete your personal information in certain circumstances.
  • Restriction: Request that we restrict the processing of your personal information.
  • Portability: Request a copy of your personal information in a structured, machine-readable format (where applicable).
  • Objection: Object to processing based on legitimate interests or direct marketing.
  • Withdraw consent: If we rely on consent, you can withdraw it at any time.

To exercise any of these rights, please contact us at joey@dropshadowagency.com. We will respond in accordance with applicable laws.

Marketing communications
You can opt out of marketing emails at any time by following the unsubscribe link in the email or by contacting us. If you opt out, we may still send non-marketing messages (e.g., invoices, project updates).


11. CONTROLS FOR DO-NOT-TRACK FEATURES

Some browsers and mobile operating systems include a Do-Not-Track (“DNT”) feature that signals your preference not to be tracked online. At this time, no uniform standard for recognizing DNT signals has been adopted, and we do not currently respond to DNT signals.

If a standard is adopted in the future, we will update this Privacy Notice accordingly.


12. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

In Short: Certain US state laws provide residents with specific rights regarding their personal information.

If you are a resident of certain US states (such as California, Colorado, Virginia, and others with similar laws), you may have additional rights, including:

  • The right to know what personal information we collect, use, disclose, or share
  • The right to request access to and deletion of your personal information
  • The right to correct inaccurate personal information
  • The right to opt out of certain types of data “sharing” or “selling” (as defined by applicable law)
  • The right not to receive discriminatory treatment for exercising your rights

We do not sell personal information for money and do not use personal information to profile individuals in ways that produce legal or similarly significant effects.

To exercise state-specific rights, you can contact us at joey@dropshadowagency.com and indicate your state of residence and the nature of your request. We may need to verify your identity before fulfilling your request.


13. DATA USAGE & SHARING

In Short: We do not sell or rent your personal information, and we only share it as needed to provide our Services or as required by law.

  • We do not sell your personal information to third parties.
  • We may share your information with service providers and subcontractors who help us:
    • Host our Site
    • Deliver emails and newsletters
    • Process payments
    • Store files and project assets
    • Analyze Site performance and marketing campaigns

These providers are only allowed to use your information as needed to perform their services for us and are subject to confidentiality obligations.

If we ever implement SMS or text-based communications:

  • You will have the ability to opt in explicitly to receive such communications.
  • You can opt out at any time (for example, by replying “STOP”).
  • We will not share mobile opt-in data with third parties for their own marketing use.

14. DO WE MAKE UPDATES TO THIS NOTICE?

In Short: Yes. We may update this Privacy Notice from time to time.

We may update this Privacy Notice to reflect changes in our practices, technologies, legal requirements, or other factors. When we do, we will revise the “Last updated” date at the top of this page.

In some cases, we may provide additional notice (such as by email or a prominent notice on our Site) if the changes are material. We encourage you to review this Privacy Notice periodically to stay informed about how we are protecting your information.


15. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions or comments about this Privacy Notice or our data practices, you may contact us at:

Email: joey@dropshadowagency.com

Mail:
DropShadow Agency
Attn: Joey
258 Mileham Dr
Orlando, FL 32835
United States


16. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

Depending on your location, you may have the right to request access to the personal information we collect from you, request corrections, or request deletion.

To submit a request, please contact us at joey@dropshadowagency.com with:

  • Your name
  • Your contact information
  • A description of the request and the data you are referring to

We will respond in accordance with applicable data protection laws.